IRVING, Texas (April 3, 2025) – The National Football Foundation (NFF) announced today that Ways to Play: Football is for Everyone, a Future For Football original video, has been named a 2025 Webby Award honoree in the Video - Sports category.
 
Click here to watch the video.
 
"Being recognized as a Webby Honoree is a tremendous testament to the impact of the Future For Football initiative and the dedication of everyone involved," said NFF President & CEO Steve Hatchell. "The 'Ways to Play' video brilliantly captures the inclusivity and excitement surrounding today's game, and we are proud to showcase football's ever-growing reach. A special thanks to Ken Luce and the outstanding LDWW team for their creative vision and commitment to sharing the Good in the Game."
 
Future For Football highlights the various ways to play football — from flag to high school football to girls' tackle, 7-on-7, and beyond, the passion for the game has never been greater or more diverse. The campaign encourages participation with a one-of-a-kind league locator tool, connecting parents and athletes to leagues in their area. LDWW, an award-winning Dallas-based marketing and communication firm, joined the NFF to launch the breakthrough initiative in 2018.
 
The Webby Awards are the Internet's most respected symbol of success and are selected by the International Academy of Digital Arts and Sciences from more than 13,000 entries worldwide.  Future For Football previously claimed awards from the organization in 2019 and 2022-2024.
 
Future For Football has amassed more than 32 different awards from national organizations, including the Maui Film Festival, The Webby Awards, The Telly Awards, The Hermes Creative Awards, The College Sports Media Awards and the Public Relations Society of America's Bronze Anvil Awards.