NOTE: Please use the new NFF logo for all stories related to this event.
DALLAS, May 15, 2012 - The National Football Foundation (NFF) announced today that ESPN Executive Chairman George Bodenheimer
will be honored with the organization's 2012 NFF Distinguished American
Award. One of the most prestigious honors presented by the NFF, the
award honors an outstanding person who has maintained a lifetime of
interest in the game and who, over a long period of time, has exhibited
enviable leadership qualities and made a significant contribution to the
betterment of amateur football in the United States.
First bestowed in 1966, the NFF Distinguished American Award is
presented on special occasions when a truly deserving candidate emerges.
Bodenheimer will become the 41st recipient of the award, joining an
impressive list of previous honorees that includes Tom Brokaw, Bob Hope, Vince Lombardi, Alan Page, T. Boone Pickens, Pete Rozelle, Jimmy Stewart and Pat Tillman.
"College football has greatly benefited from the hard work and leadership of George Bodenheimer," said NFF President and CEO Steve Hatchell.
"Fans from across the nation owe a debt of gratitude to his innovations
in vastly expanding the number of college football games delivered to
their living rooms every fall. We have all learned a great deal from
George and his superior business acumen, creativity and relentless focus
on innovation."
"George Bodenheimer is an outstanding choice for the 2012 NFF Distinguished American Award," said Big Ten Commissioner James E. Delany,
who serves on the NFF Board of Directors. "He has been instrumental in
expanding the Big Ten's television exposure in football and basketball
during his time at ESPN. He has also been at the forefront of emerging
technologies making a tremendous impact in the world of college football
as a whole. I congratulate George on this prestigious honor."
"George Bodenheimer is an outstanding choice for the National Football
Foundation's Distinguished American Award," said SEC Commissioner Mike Slive,
who serves on the NFF Board of Directors. "His commitment to ESPN and
college football has helped build the sport to unprecedented levels.
Fans from all over the world now enjoy college football because of his
vision and innovation. George's soft-spoken and thoughtful demeanor
compliments his creativity, passion, talent and successful leadership
style."
A 1980 graduate of Denison University in Granville, Ohio, Bodenheimer
aimed to launch a career in the sports industry, applying to numerous
entities until landing at ESPN as a driver in the mailroom just 16
months after the network launched. He often credits the driver position
for greatly aiding his rise within the company, allowing him to meet
employees from every department and observe how the network operated.
Bodenheimer continued his climb up the corporate ladder in 1982 as a
marketing representative based in Dallas. Stops in Chicago, Denver and
Bristol, Conn., over the next decade led him to New York where he became
the executive vice president of sales & marketing in 1996. He was
named president of ESPN's domestic operations on Nov. 19, 1998 and was
given reigns over the network's global operations four months later.
Bodenheimer added president of ABC Sports to his list of
responsibilities on March 3, 2003, and was named co-chairman of Disney
Media Networks on April 20, 2004. He began his latest duties, executive
chairman of ESPN, Inc., on Jan. 1, 2012.
Under Bodenheimer's leadership, ESPN acquired significant multi-platform
rights agreements across college football, signing landmark contracts
with the ACC, Big 12, Big Ten, Pac-12, and SEC, locking in each league
for a decade or longer. The network also acquired rights to the Bowl
Championship Series beginning with the 2010 season. The 2011 Tostitos
BCS National Championship and the 2012 Allstate BCS National
Championship have attracted the top two audiences in the history of
cable television.
The network experienced enormous growth behind Bodenheimer's guidance,
growing from four to eight domestic networks and from 20 international
markets to 48. Under his watch, the organization has launched 12 HD
services and ESPN3D, and his leadership has helped drive ESPN and ESPN2
into nearly 100 million homes while the number of employees has expanded
from 1,900 employees to approximately 7,000.
Bodenheimer also championed ESPN's philanthropic efforts, helping The V
Foundation raise more than $100 million for cancer research since 1993
and spearheading efforts of employees to contribute 30,000 hours of
community service in celebration of the company's 30th anniversary.
The NFF Major Award winners, along with the 2012 College Football Hall
of Fame inductees and the NFF National Scholar-Athlete class, will be
honored at the NFF 55th Annual Awards Dinner on Dec. 4 at the
Waldorf-Astoria in New York City. For ticket information, please contact
NFF director of external relations Will Rudd at 800.486.1865 or wrudd@footballfoundation.com.
Past recipients of the NFF Distinguished American Award include:
1966 - William Carpenter
1967 - No honoree
1968 - No honoree
1969 - Archibald MacLeish
1970 - Vince Lombardi
1971 - Dr. Frank Boyden
1972 - Dr. Jerome H. Holland
1973 - No honoree
1974 - Bob Hope
1975 - Rev. Theodore Hesburgh
1976 - James A. Van Fleet
1977 - Rev. Edmund P. Joyce
1978 - No honoree
1979 - John W. Galbreath
1980 - Fred Russell
1981 - David Sonny Werblin
1982 - Silver Anniversary - all honored
1983 - Leon Hess and Jimmy Stewart
1984 - David Nelson
1985 - Bill Flynn
1986 - John L. Toner
1987 - Ike Sewell
1988 - Joe Rodgers
1989 - Edward "Moose" Krause
1990 - Pete Rozelle
1991 - Joe Paterno
1992 - Wellington Mara
1993 - Dick Kazmaier
1994 - Charles F. Bolden, Jr.
1995 - Tom Osborne
1996 - J. Donald Monan, S.J
1997 - No honoree
1998 - Roy Kramer
1999 - No honoree
2000 - Arthur J. Decio
2001 - Dr. James Frank
2002 - George B. Young
2003 - Dr. Robert C. Khayat
2004 - Robert F. Casciola
2005 - Hon. Alan Page
2006 - Pat Tillman
2007 - Rocky Bleier
2008 - T. Boone Pickens
2009 - Billy Payne
2010 - Tom Brokaw
2011 - Dr. Archie Roberts